
Well, your time plus $59.99. In a wise business decision on Bandai Namco’s part, it has been announced that consumers who pre-order Dark Souls will receive the Collector’s edition at no additional charge. This is wise for two reasons:
- You get the following cool bonuses for free:
- Metal case
- Mini art book
- Mini strategy guide
- Downloadable soundtrack
- Behind the scenes development videos
- Based on pre-order quantities, Bandai Namco can more successfully project how many copies to produce for launch
The small cost that these pre-order bonuses may cost Bandai Namco surely pale in comparison to profits from a strong launch. This is a good example of a reciprocal relationship between consumer and publisher — we both come out ahead!
If you still aren’t convinced that you should pre-order Dark Souls I encourage you to watch the game’s newest trailer featuring a slew of unfortunate deaths waiting to greet you in the game’s 60+ hours:
[youtube]http://www.youtube.com/watch?v=eqaysjKcw-g&feature=player_embedded[/youtube]
You may also want to read an interview with the game’s producer, Hidetaka Miyazaki, about changes since the world of Demon’s Souls.
So far any fears I had about Bandai Namco botching Dark Souls publishing in the West have been pleasantly muted. Dark Souls is set for an October release in the West, placing it dangerously close to both Disgaea 4 (September 17), and The Elder Scrolls V: Skyrim (November 11). Still, my memories of Demon’s Souls are easily some of the fondest I have for this generation, so I will be pre-ordering this ASAP, and if you like free stuff, you will too.




